Signature Golf
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Contact:
Chrissy Selwa or Lei Gainer, LHWH
(843) 448-1123 or cselwa@lhwh.com
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SIGNATURE GOLF GROUP SELECTED TO BE BRUNSWICK PLANTATION
AND GOLF RESORT’S MARKETING COMPANY
One Of The Carolinas’ Top Golf Course Management
And Services Companies Is Awarded Two-Year Contract
October 30, 2004, Surfside Beach, S.C.— Brunswick
Plantation and Golf Resort in Calabash, N.C., has
awarded a two-year contract to develop and manage
the Resort’s golf marketing program to one of
the Carolinas’ top golf management companies.
Signature Golf Group, which has offices in Surfside
Beach, S.C., and Charlotte, N. C., will handle all
aspects of marketing for the Resort’s 27 holes,
including promotional programs, advertising and “partnership
marketing” with area accommodations. The contract
takes effect in November 1 2005.
Although Signature Golf Group is a new management
company formed in late 2004 by the merger of TSC Golf,
Inc. of Surfside Beach and Blythe Golf Group of Charlotte,
North Carolina, its principals have many years experience
in the golf industry. TSC has been in business 11
years and has played a prominent role in developing
and promoting golf courses along South Carolina’s
Grand Strand, as well as in Mississippi and Virginia.
One of its partners is former PGA President Gary Schaal
who, along with former PGA Commissioner Deane Beman,
developed Cannon Ridge Golf Club in Fredericksburg,
Virginia. In addition to Cannon Ridge, TSC clients
included Wicked Stick Golf Links, Diamond Back Golf
Club, and The Tradition Golf Club along the Grand
Strand, as well as River Bend Links in Tunica, Mississippi.
.
Blythe Golf Group is known for numerous golf developments
including Rivers Edge Golf Club, an award-winning
Arnold Palmer Signature Course in Shallotte, N. C.,
and Waterford Golf Club, a Hale Irwin design in Rock
Hill, S. C. Blythe Golf Group has been in business
for nine years and has extensive experience in all
phases of golf course development from the idea stage
through financing, course design, construction and
management. The company also provided consultation
services on the evaluation of golf courses for sale
or purchase. In addition to River’s Edge and
Waterford Golf Club, Blythe’s client list included
The Palisades Country Club in Charlotte, North Carolina,
and Timberlake Golf Club in Chapin, S. C.
All TSC and Blythe Golf Group clients are now managed
by Signature Golf Group.
Brunswick Plantation & Golf Resort opened in 1992.
With 27 holes designed by Willard Byrd and Clyde Johnston,
it soon became one of the Carolinas’ most popular
golf experiences. Set among the natural beauty of
the Carolina coast, it offers quick Crenshaw Bent
grass greens and top conditioning,
“We’re excited about the opportunity to
work with Brunswick Plantation,” said Steve Taylor,
President of Signature Golf Group. “Our goal
is to provide each of our Brunswick Plantation golfers
with the ‘Signature’ experience. And that
means great customer service and a memorable golf
experience that will motivate them to return year
after year to play Brunswick.”
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